About

One developer, one opinion about numbers.

Listing Clarity is built and maintained by Keanu Kampmann, an independent software developer in Germany. No team, no venture funding, no growth department — just a developer who sells online, got tired of seller tools presenting guesses as data, and built the alternative.

Why this exists

Most Etsy SEO tools show search volume, competition scores, and letter grades. Etsy doesn't publish any of that data, so those numbers are estimates — usually without a word about how they were estimated. Sellers make pricing and inventory decisions based on charts that nobody can verify.

Listing Clarity takes the opposite position: every number is labeled with its origin. Read directly from the page, computed with a stated method, or honestly unknown. If that means showing fewer numbers, fine — the ones that remain are ones you can act on.

What "honest" means in practice

Three rules govern every finding the extension shows. First, anything read straight from the page is labeled direct, so you can verify it yourself in ten seconds. Second, anything computed carries a derived label and names its method — no black boxes. Third, recommendations cite Etsy's own Seller Handbook wherever possible, and say "this is our heuristic" where it isn't. That includes inconvenient guidance: Etsy currently recommends short, clear titles, so Listing Clarity will never nag you into keyword-stuffed ones.

How it's run

The extension runs entirely in your browser and has no backend — which keeps it fast, private, and cheap to operate. Support is handled asynchronously by email at keanu@knudev.de; there is no live chat and no call center, and answers come from the person who wrote the code. Pro subscriptions are sold through Polar as merchant of record.

Listing Clarity is independent and not affiliated with Etsy, Inc. More questions? See the homepage or get in touch.